dsm-firmenich launches AI-powered Verax service to boost layer productivity

NETHERLANDS – dsm-firmenich Animal Nutrition & Health has launched Verax™, a new precision service for layer producers that harnesses machine learning and real-time data to help predict poultry health and performance challenges before they escalate. 

The innovation, announced globally last week, aims to transform egg production by enabling farmers to take proactive, data-driven decisions to improve flock welfare, productivity, and profitability.

The Verax™ platform builds on the success of its earlier deployment in broiler operations and marks a major expansion of dsm-firmenich’s digital precision services portfolio. 

The company says the technology uses advanced analytics to detect early warning signs of stress, disease, or performance decline, allowing farmers to act swiftly to mitigate losses.

“This launch marks a pivotal step in our journey to make poultry farming more predictive, more responsive, and more sustainable,” said Scott Cavey, Head of Precision Nutrition & Health at dsm-firmenich Animal Nutrition & Health. 

“By combining machine learning with real-time blood biomarker insights, we’re helping producers move from reactive to proactive management—improving both profitability and operational outcomes.”

Transforming poultry health through data

Verax™ combines blood biomarker analysis, necropsy observations, and multiple farm data inputs to offer producers a detailed picture of flock health. 

The system draws on a proprietary database and published research to provide tailored reports via the cloud-based Verax app.

According to dsm-firmenich, Verax™ can reduce mortality, improve nutrition efficiency, and help identify underlying performance issues that traditional diagnostics may miss. 

The company says its artificial intelligence algorithms and expert consultants support producers in interpreting the data and applying actionable insights on-farm.

“Smart farming demands more than technology; it requires insight from inside of the bird,” Cavey added. “Our precision service portfolio leverages advanced software experience, artificial intelligence algorithms and expert consultants to help producers make better decisions for their animals and their business.”

From broilers to layers and beyond

Verax™ was first introduced for broilers, where it has been credited with enhancing decision-making and reducing reliance on antibiotics. 

The expanded rollout now brings its capabilities to layer producers, with integration support from dsm-firmenich’s global network of poultry and digital specialists.

Current Verax™ models monitor key health and performance parameters such as coccidiosis, enteritis, heat stress, calcium and phosphorus balance, and immunity. Custom analytics are also being developed to detect mycotoxin impacts and other specific challenges.

The company says it plans to further broaden Verax™ applications to poultry breeders and other monogastric animals in the near future.

With egg producers under growing pressure to improve efficiency and sustainability, dsm-firmenich’s Verax™ service offers what it calls “a new level of predictability” in poultry management, one that could reshape how flocks are monitored, managed, and maintained worldwide.

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