More than 2,500 exhibitors from China and around the world are expected to fill over 310,000 square meters of exhibition space, surpassing last year’s milestone event.
The Buyer Club targets C-level decision-makers with defined purchasing budgets who are already registered to attend the fair. Applications close on June 30, 2025.
With China’s green light, Bunge has now secured all required regulatory consents, including conditional approvals from key markets such as Canada and the European Union.
The event will span 48,000 square meters, hosting over 500 exhibitors, including major Chinese players such as Big Herdsman, Guangzhou Guangxing, Nxin, Famsun, Zhengchang, and many others.
The deal comes as China’s appetite for premium imported food continues to climb, with dairy imports growing by 18% and demand for high-end seafood surgingd by 25% in 2024.
The overhaul marks a significant step in aligning its practices with this landmark international accord under the UN’s Food and Agriculture Organization.
Lecithin, derived primarily from soybeans, serves as an effective emulsifier and stabiliser in compound feeds and is prized for its cost-efficiency and functionality in large-scale operations.
With demand for poultry products steadily rising in China, the registration provides Jorenku with a firm foothold in a market hungry for solutions that enhance animal health and production efficiency.
The suspension is particularly significant given that China is South Africa’s top destination for beef exports by volume.
Though Ecobiol® has been available in other regions, this marked the first time the probiotic has been registered as a feed-grade Bacillus subtilis product in mainland China.