Freshpet co-founder Scott Morris to step down as president after 20 years

USA – Freshpet co-founder and President Scott Morris will step down from his operating roles on October 20, marking the company’s 20th anniversary, as the premium pet food manufacturer implements a long-planned leadership succession designed to support its next phase of growth.

Morris will transition into an advisory role for 18 months. 

He will be succeeded by Chief Operating Officer Nicki Baty, who will serve as both president and COO. 

She will continue reporting to CEO Billy Cyr while overseeing Freshpet’s commercial operations and supply chain.

The company said the leadership transition has been underway for several years and aligns with Freshpet’s move into its third decade of operations.

“I am incredibly proud of what we have built together and proud to leave a great company and great business in the hands of an amazing group of people,” Morris said.

“The leadership team, employees and partners, who will carry Freshpet forward, are ready to write the next chapter.”

While stepping away from day-to-day management, Morris said he intends to continue supporting the company in the years ahead.

“I look forward to watching Freshpet continue to grow, innovate and make an even bigger impact on pets and the people who love them,” he added.

Baty joined Freshpet two years ago as part of the company’s succession planning process. 

The company said her appointment reflects preparations made well in advance to ensure leadership continuity.

As part of the organisational changes, Morris’ innovation responsibilities will be transferred to a newly created Chief Innovation Officer position. 

The appointment signals Freshpet’s continued focus on product development as demand for premium and fresh pet food grows.

Morris co-founded Freshpet in 2006 alongside Cathal Walsh and John Phelps. 

The company pioneered refrigerated fresh pet food and has since expanded its presence across North America and Europe.

Today, Freshpet distributes its products through grocery retailers, mass merchandisers, pet speciality stores, club retailers, digital channels and e-commerce platforms across the United States, Canada and Europe.

The company operates three manufacturing facilities and employs approximately 1,300 people worldwide.

The leadership transition comes as Freshpet continues to post strong financial performance.

The company reported net sales of US$1.1 billion in 2025, representing a 13% increase compared to the previous year.

Net income nearly tripled to US$139.1 million in 2024, up from US$46.9 million in 2024, reflecting continued demand for premium fresh pet nutrition and improved profitability.

With the succession plan now entering its final stage, Freshpet aims to maintain its growth trajectory while strengthening its leadership structure for the next phase of expansion.

The transition also highlights the company’s emphasis on long-term continuity, with Morris remaining available in an advisory capacity as Freshpet continues to invest in innovation, manufacturing capacity, and commercial growth across its international markets.

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