Countdown Begins for Pet Fair South East Asia 2025 in Bangkok

THAILAND – Only seven days remain until the world’s pet industry converges in Bangkok for Pet Fair South East Asia 2025, which takes place from October 29 to 31 at the Bangkok International Trade & Exhibition Centre (BITEC).

Now in its fourth edition, the three-day trade show, organised by VNU Asia Pacific and Globus Events, is expected to draw 450 exhibitors and several thousand visitors from more than 70 countries. 

The event has become a vital meeting point for manufacturers, suppliers, and distributors spanning the entire pet supply chain, from nutrition and health care to accessories, technology, and services.

As excitement builds ahead of the opening, organisers have unveiled two essential digital resources to help attendees prepare for and navigate the show: the official 2025 Show E-Catalogue and the Pet Fair South East Asia Event App.

The 2025 Show E-Catalogue

Ahead of the show’s opening, organisers have released the official Pet Fair South East Asia 2025 E-Catalogue, offering a curated look at the products and innovations that will define this year’s event.

The online catalogue features hundreds of listings from leading global brands and emerging companies, covering every corner of the pet care ecosystem. 

From premium nutrition and grooming products to wellness solutions, sustainable materials, and smart pet technologies, the E-Catalogue gives visitors a comprehensive snapshot of what to expect on the show floor.

It also serves as a valuable planning tool for those looking to prioritise their visits, schedule meetings, or identify new business opportunities ahead of time.

Organisers say the catalogue embodies the fair’s commitment to innovation and accessibility, helping attendees make the most of their experience before they even set foot in Bangkok.

 Explore the E-Catalogue here.

The Pet Fair South East Asia Event App

Complementing the E-Catalogue is the Pet Fair South East Asia Event App, available for download on all major app stores under the Event Mate platform.

Once installed, users can log in using Code: pfsea5 to unlock a suite of interactive tools designed to enhance the visitor experience.

Through the app, attendees can access the exhibitor list, floor plan, conference program overview, and the business matchmaking program, all in one place.

The app also allows users to scan QR codes throughout the venue for real-time updates and quick access to exhibitor details, conference sessions, and networking opportunities.

According to the organisers, the app aims to bridge the physical and digital experience, ensuring visitors can plan their day, manage appointments, and explore the fair efficiently.

Bangkok ready to welcome the global pet industry

Pet Fair South East Asia 2025 comes at a time when Thailand’s pet care market is growing rapidly, projected to reach US$1.3–1.5 billion next year with annual growth of 8–10 percent. 

This momentum has positioned Thailand as both a regional trade hub and a global pet food exporter, supplying products to markets across Asia, Europe, and the United States.

This year’s show will feature more than 40 conference sessions exploring market trends, innovation, and sustainability, alongside Petfood Forum Asia, which returns on October 29 for a focused deep dive into ingredients, processing, and packaging solutions.

Visitors can also look forward to two evening networking events, the first inside the exhibition hall and the second at the Skybar Rooftop Networking Night on October 30, offering panoramic views of Bangkok’s skyline.

With thousands of attendees expected and digital tools now live, Pet Fair South East Asia 2025 is set to deliver its most connected, informative, and engaging edition yet.

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